interview with jen long
Interview with Jen Long; Station Manager, Xpress Radio
21.02.2006, Cardiff Union
21.02.2006, Cardiff Union
Jen Long is the station manager for Xpress Radio, the Cardiff University student-run radio station. Over the past few weeks, Jen and I have been considering plans to produce a weekly podcast in partnership with the Pop Factory (my placement); and when we met up to discuss it, I took the opportunity to also interview her in relation to my research.
The main points raised in the interview are as follows:
Xpress run a number of educational programmes throughout a given week, and have found that radio broadcasting is an effective means for distributing academic resources for common subjects. For example, a programme may provide an introduction to a new module for a large course, or give an overview of a particular topic as a revision aid. Jen also cited the abundance of academic broadcasts from the BBC (such as In Our Time and The Learning Curve) as evidence that radio can communicate information to listeners while they complete another task, such as driving or housework.
Xpress have found that maintaining an up-to-date website is essential for driving more listeners; they stream their broadcasts online so that users can access the channel easily and from anywhere, they use the website to promote upcoming highlights, and are also beginning to experiment with RSS and podcasts in order to increase listeners.
Since releasing their first podcast two weeks ago, alongside a revamped website and new broadcast season, the number of visitors to the website has increased by 20%, and the number of people downloading the podcast was 25 in the first day.
Jen wants to run a podcast in connection with the Pop Factory as a means of promoting new Welsh music, with TPF’s brand name providing credibility for the show. She has limited knowledge of podcasting (in a technical sense), but understands that because a show can be accessed and heard 24/7, it is a great means for increasing the audience, as well as providing an online archive of past programmes. Xpress believe that the near future will see much closer integration between the web and radio.
thanks to jen for her thoughts :)
The main points raised in the interview are as follows:
Xpress run a number of educational programmes throughout a given week, and have found that radio broadcasting is an effective means for distributing academic resources for common subjects. For example, a programme may provide an introduction to a new module for a large course, or give an overview of a particular topic as a revision aid. Jen also cited the abundance of academic broadcasts from the BBC (such as In Our Time and The Learning Curve) as evidence that radio can communicate information to listeners while they complete another task, such as driving or housework.
Xpress have found that maintaining an up-to-date website is essential for driving more listeners; they stream their broadcasts online so that users can access the channel easily and from anywhere, they use the website to promote upcoming highlights, and are also beginning to experiment with RSS and podcasts in order to increase listeners.
Since releasing their first podcast two weeks ago, alongside a revamped website and new broadcast season, the number of visitors to the website has increased by 20%, and the number of people downloading the podcast was 25 in the first day.
Jen wants to run a podcast in connection with the Pop Factory as a means of promoting new Welsh music, with TPF’s brand name providing credibility for the show. She has limited knowledge of podcasting (in a technical sense), but understands that because a show can be accessed and heard 24/7, it is a great means for increasing the audience, as well as providing an online archive of past programmes. Xpress believe that the near future will see much closer integration between the web and radio.
thanks to jen for her thoughts :)
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